Problem Statement – The client runs an ad agency.
He was going through –

• The loss of clients due to lack of understanding of the clients expectations.
• He wanted to understand where the business is heading in next 1yr as he was planning for global expansion.
• Low confidence to fall back due to poor health.

Analysis –

• We discovered that the client is facing gap in understanding with his clients expectations and his offerings due to which he was expecting to lose the client.
• He was overall going through good phase at work but was blocking his opportunities by lack of confidence and self doubt as his transits were ruling these blockages.
• His poor health was pulling his growth back.
• He was facing lack of resources as he was dependent on few resources to do the job .

Recommendation –

• To proactively offer out of the box ideas to retain the client and take their proactive feedback,
• Global clientele possible ,focus on same.
• Collaborate with multiple vendors than depending on few . Offer variety in creative bouquet.
• Health will be fine , healing period is on.

Results –

• The exiting client was retained .
• The global business opened up .
• Variety and quality of work improved.

How Reading Helped ?
To take strategic business decisions.
To take health overview.